Data & Migration

Data Warehouse

A central database built specifically for reporting and analysis, pulling together data from many different source systems.

A data warehouse exists to answer questions that no single business tool can answer on its own -- combining sales data from the CRM, cost data from accounting, and support data from a helpdesk into one place built for querying and reporting, not for day-to-day transactions.

It's the backbone behind most serious business intelligence work: the dashboards and reports a leadership team actually relies on are usually drawing from a warehouse, not directly from the live operational systems.

Related terms

BI (Business Intelligence)Tools and processes for turning raw business data into reports and insights that actually inform decisions.DashboardA single screen that pulls together the key numbers someone needs to see at a glance, usually updated in real time or near real time.Data LakeA large storage pool that holds raw data in its original form, to be structured and used later.ETL (Extract, Transform, Load)The process of pulling data out of one system, reshaping it to fit, and loading it into another.

All glossary terms

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