Overview

WP Webhooks is a WordPress plugin that lets a site both send webhooks when something happens (a new post, a form submission, a WooCommerce order) and receive incoming webhooks to trigger actions on the site -- functioning as the connective layer between WordPress, which does not natively speak the webhook-based automation language most modern tools use, and platforms like Make, Zapier, or a custom backend. It is particularly useful for WordPress sites that need to participate in a broader automated workflow -- syncing new leads or orders into a CRM, triggering an email sequence on a form submission, or pulling external data into WordPress content -- without custom plugin development for each individual integration. The implementation work is largely about identifying which WordPress events actually need to trigger external action, and mapping the data correctly on both ends. Consultants In A Box helps teams design those webhook flows and connect WordPress into their broader automation and CRM setup.