Website health dashboard and business evaluation for septic companies
Most septic websites are checked when something breaks. We keep a dashboard of how the site loads on a phone, how it scores for accessibility and search, and whether leads are arriving, then use a free business evaluation to decide what is worth fixing first.
We run a website health dashboard with our septic partner. We do not publish their figures on this page.
Why a septic site quietly loses calls
A slow mobile page, a form that no longer sends, a click-to-call number that is wrong on one page and a broken link in a service-area page all cost calls, and none of them announces itself.
Without a regular check, the first sign is fewer calls. A dashboard turns that into a weekly look at the few numbers that predict it.
What the dashboard watches
Speed on a phone
Page load measured the way Google's Lighthouse tests it, so you see mobile and desktop separately.
Accessibility and best practices
The same lab test flags issues that frustrate visitors or hurt search.
Search health
Pages crawled, broken pages and issues found, tracked over time so you see regressions.
Keywords and visibility
How you show up for the searches that matter in your counties.
Leads
Calls, forms and booking requests, so the site is judged by jobs it brings and not visits alone.
What the free business evaluation covers
- Website: speed, mobile experience, service-area pages and lead capture
- Google Business Profile: categories, service areas, photos and reviews
- Google Ads: what is counted as a conversion and which searches you pay for
- Housecall Pro: job types, price book, follow-up and online booking
- A short written list of what we would fix first, in order
- Tell us about your companyA short form: what you do, where you work and what you already use.
- We lookWe review the website, profile, ads and field service setup from the outside and with your access where you allow it.
- You get the listA plain-English summary of what is working, what is leaking and what we would do first.
- You decideTake the list to your own team, or have us help. There is no obligation.
You can see how we present website speed and search scores for the sites we build on our client work page, which includes our septic partner's website.
Questions about this playbook
What is a website health dashboard?
A regular report on how your site performs: speed, accessibility, search health and leads. It shows regressions early instead of waiting for fewer calls.
Is the business evaluation really free?
Yes. It is a look at your company and a short list of priorities. You are not obliged to hire us.
Do I need to give you access to my accounts?
Not for a first look. Much of the review uses what is public. If you want deeper findings, you choose which accounts to share and can remove access at any time.
How often is the dashboard updated?
We agree a rhythm with you, typically weekly or monthly. Lab scores vary a few points between runs, so we look at trends and not single readings.
Related septic playbooks
Google Ads & local SEO
Count calls, forms and Local Services leads, measure against other septic companies, and stop paying for clicks that never call.
Read the playbook Available setupReviews & Google Business Profile
Ask every customer, answer every review and keep your service areas and categories accurate.
Read the playbook Available setupHousecall Pro automation for septic shops
Lead capture, estimate follow-up, review requests and renewal reminders running without extra data entry.
Read the playbookSeptic and aerobic hubOur client workReporting & analytics
Dispatch & route planningInspection to estimate (AI-assisted)Maintenance contracts & renewalsGoogle Ads & local SEOReviews & Google Business ProfileHousecall Pro automation for septic shops
Want this for your septic company?
Start with a free business evaluation. We look at your website, Google profile, ads and Housecall Pro setup and send a short list of what we would fix first.